Personenprofil
Abstract
Pauline Röhr has been a research assistant and doctoral candidate at the Chair of Business Administration, in particular Marketing, at Leipzig University since March 2024. She initially studied social sciences at the Technical University of Braunschweig, but then became interested in marketing and completed her master's degree in business administration at Leipzig University. She has already gained teaching experience as a tutor for the "Marketing" course for Bachelor students of economics at the University of Leipzig. Her research focus is based on her great interest in movies, video games and entertainment products in general.
Professional career
- since 03/2024
Doctoral candidate and research assistant at the Chair of Business Administration, in particular Marketing at Leipzig University - 11/2021 - 01/2024
Research assistant at the Chair of Business Administration, especially Marketing at the University of Leipzig - 04/2019 - 09/2021
Student Assistant at the Institute of International Relations at the Technical University of Braunschweig
Education
- 10/2021 - 02/2024
Master in Business Administration with a focus on Marketing and Services at the University of Leipzig - 10/2017 - 10/2021
Bachelor in Social Sciences at the Technical University of Braunschweig
- Entertainment Science
- Consumer behavior
- Social Media Marketing