How Generative AI is changing the rules of the game in marketing - guest article in Horizont
Together with two senior managers from BearingPoint, Prof. Marchand discusses how Generative AI can help companies evolve their communication policies.
Welcome to the website of the Institute for Service and Relationship Management (ISRM).
Together with two senior managers from BearingPoint, Prof. Marchand discusses how Generative AI can help companies evolve their communication policies.
The awareness of one’s own mortality can be present to different degrees in different individuals. Through news and social media, people today can witness how others are in mortal danger or die, whether from accidents, wars, terrorist attacks, murders, natural disasters, or diseases. For example,…
We warmly congratulate Dr. Schöndeling on completing her PhD with distinction!
We are pleased to offer you two new PhD workshops (in Zoom).
Mon, 24 Oct 2022, from 18:00-19:30: Assoc. Prof. Dr. Richard T. Gretz from the University of Texas at San Antonio, USA on "Advanced Econometrics". (This workshop is about endogeneity and ways to address it, e.g. IV methods & control…
The Institute for Service and Relationship Management unites a total of five professorships. We cordially invite you to get to know the different professorships!