Institute of Service and Relationship Management

News

Welcome to the website of the Institute for Service and Relationship Management (ISRM).

Chair of Human Resources Management

Young Scientist Award for Teaching for Michael Barton

The team of the Chair of Human Resource Management (ISRM) cordially congratulates Mr. Michael Barton on the Young Talent Award for Teaching! Due to his constant commitment, his openness to new things and the varied variety of didactic methods in digital teaching, Mr. Barton has deservedly won this…

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Professur Betriebswirtschaftslehre, insb. Marketing

Interview on crossover games with Prof. Marchand in International Games Magazine

The International Games Magazine (IGM) interviewed Prof. Marchand on the topic of crossover games. You can read a summary of the interview in the current February issue here: https://igmonline.de/story/igm-02-21-marken-verschmelzung-crossover-computerspielen

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Professur Betriebswirtschaftslehre, insb. Marketing

Artificial intelligence can explain automatic product recommendations

We wish you a good start into the new year 2021! Perhaps you have been inspired by automatic product recommendations in the last few months and perhaps you have discovered new products that you have subsequently purchased. We also encounter automatic product recommendations in the field of digital…

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Professur Betriebswirtschaftslehre, insb. Marketing

Video games and the stationary trade

How stationary trade can survive - and what it has to do with video games. Interview by Professor Marchand with the Leipziger Volkszeitung. You can download the interview (german) as a PDF here.

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Professorships

The Institute for Service and Relationship Management unites a total of five professorships. We cordially invite you to get to know the different professorships!

Research

Computergrafik: Vogelperspektive aus dem All auf die Erde, wo ein Teil Europas zu erkennen ist. Darüber liegen weiße Punkte in unterschiedlicher Größe und lockerer Anordnung, die miteinander verbunden sind.

Publications & Projects

Learn more about our research projects, cooperations and the publications published at the Institute.

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