The former editor of the Journal of Marketing held a PhD course on "Publishing in Leading Journals" and gave the participants many valuable tips for the publication of their own research projects. This also covered the development of theories and responding to reviewer comments via the double-blind peer-review process in top journals, which typically takes several rounds. We thank Prof. Kohli for these valuable insights and wish him a safe flight back to the USA.
Publication hints from the former editor of the Journal of Marketing
https://www.wifa.uni-leipzig.de/en/institute-of-service-and-relationship-management/newsdetail-institut/artikel/publikationstipps-vom-ehemaligen-editor-des-journal-of-marketing-2022-07-18
On Friday and Saturday, Professor Ajay Kohli from the Georgia Institute of Technology, USA was a guest at the University of Leipzig.