Studies of internationalisation have largely overlooked developing countries with high levels of legitimate informal entrepreneurship. Consequently, this article analyses the internationalisation of Informal African Firms (IAFs) from a network perspective.
A bit of Facebook and Instagram is not enough to stay ahead of the competition. Networked digital thinking is mandatory. You can't study digital marketing, you should learn it in practice.
Leipzig University and the SEPT Competence Center launched the second edition of Export Management Advanced Training (EMAT) program in October 2021. Due to the current situation, the training was conducted in a hybrid format.
Our start-up initiative SMILE of the SEPT Competence Center at Leipzig University is participating in the online lecture series “Makers of Tomorrow” initiated by the German Federal Chancellery to promote entrepreneurship at German universities.
The Online Marketing Challenge is a unique opportunity for students to gain practical experience in the real world while creating and executing digital marketing campaigns for real Saxon companies working in different industries using a budget of 500 Euros.
The number of social enterprises addressing diverse social and environmental problems and seeking to provide innovative solutions to today’s most pressing challenges, such as social exclusion, poverty, or climate change, is rapidly increasing across the world. But despite their potential to tackle…