Institute of Service and Relationship Management

News

Welcome to the website of the Institute for Service and Relationship Management (ISRM).

Professur Betriebswirtschaftslehre, insb. Marketing

Prof. Kohli as a guest in Leipzig

On July 7 & 8, 2023, Prof. Ajay K. Kohli will be a guest at the Chair of Business Administration/Marketing in Leipzig.

Professur Betriebswirtschaftslehre, insb. Marketing

Successful doctorate of Dr. Best

We would like to congratulate Dr. Sabine Best on her successful disputation.

Professur Betriebswirtschaftslehre, insb. Marketing

Marketing team at the EMAC 2023 conference in Odense/Denmark

At this year's international conference of the European Marketing Academy (EMAC) from May 23-26, the marketing team was represented again. A big congratulations goes to Tobias Mayerhofer!

Professur Betriebswirtschaftslehre, insb. Marketing

Generation Z and insurance

In an interview, Prof. Marchand talks about Gen. Z and the challenges for insurance companies

Professorships

The Institute for Service and Relationship Management unites a total of five professorships. We cordially invite you to get to know the different professorships!

Research

Computergrafik: Vogelperspektive aus dem All auf die Erde, wo ein Teil Europas zu erkennen ist. Darüber liegen weiße Punkte in unterschiedlicher Größe und lockerer Anordnung, die miteinander verbunden sind.

Publications & Projects

Learn more about our research projects, cooperations and the publications published at the Institute.

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